Original Research: 1 Crucial Finding Your In-Home Sales Team Needs To Be Told About
THE BIG IDEA: Salespeople are creatures of belief. Strong data can shape those beliefs in a...
Read MoreOriginal Research: 5 Remodeling Website Elements That Make Customers Want To Call
THE BIG IDEA: Our original research reveals that customers have pretty clear preferences for what...
Read MoreStart Thinking In Terms of VALUE to capture more business.
The Big Idea: Prices are only relevant for two reasons: whether someone can truly afford to buy,...
Read More10 Takeaways from the 2018 Dave Yoho HIP Summit
The Big Idea(s): There was a ton to learn at the 2018 HIP Summit run by Dave Yoho and Associates....
Read MoreCore Concepts: Key Performance Indicators (KPIs)
The Big Idea: Key Performance Indicators (KPIs) are the signposts on the road to success. They are...
Read MoreKnow Your Best Customer: 5 Critical Dimensions for Remodeling Customer Profiling
The Big Idea: Who is your best customer? That is, what kind of customer makes you the most money...
Read More5 Steps For Building A Killer Marketing Strategy To Drive Remodeling Leads
The Big Idea: Building a marketing strategy can be tough. As owners and marketers try to drive...
Read MoreThe Absolutely Ridiculous Impact That Improving Your Remodeling Website’s Lead Conversion Rate Has On Profit
The Big Idea: Optimizing your website’s conversion rate can have an absolutely enormous...
Read MoreCore Concepts: Conversion
Conversion is a frequently misunderstood term. Most people know what it means, but front-line...
Read MoreNew To Crush Your Funnel? START HERE.
by Dan Goldsmith | Start Here
Welcome to Crush Your Funnel, a blog dedicated to improving sales and marketing operations. Many...
Read MoreNow, Right Now, Is the Time To Invest And Build A Stronger Company
The Big Idea: The current remodeling market is doing great, which means that NOW is the very best...
Read MoreOriginal Research: Earn More By Lowering A Customer’s Perceived Risk
THE BIG IDEA: Our original research suggests that all else equal, homeowners are willing to pay...
Read MoreRecent Posts
- Original Research: 1 Crucial Finding Your In-Home Sales Team Needs To Be Told About
- Original Research: 5 Remodeling Website Elements That Make Customers Want To Call
- Start Thinking In Terms of VALUE to capture more business.
- 10 Takeaways from the 2018 Dave Yoho HIP Summit
- Core Concepts: Key Performance Indicators (KPIs)